WHAT IS A STORYBOARD?
TYPES OF STORYBOARDS
There are numerous forms of storyboards, just as there are numerous varieties of videos.
Your choice of storyboard depends on the type of video you’re producing.
TRADITIONAL STORYBOARD?
STORYBOARD THUMBNAILS
A small team or even just one person who already has a clear sense of how they want to visually represent their idea would typically employ a thumbnail storyboard.
Since there is no requirement for writing and the sketches don’t need to be extremely detailed, these may be made quite quickly and easily.
DIGITAL STORYBOARD
Because you may utilize the same images that will be displayed in the finished video, a digital storyboard is ideal for animated projects. This gives everyone involved a preview of the finished result.
Viion uses digital storyboards since all of our graphics are developed specifically for our clients, thus it’s critical to check that they are accurate before we begin the animation process.
This guarantees fewer revisions in the future and gives our clients more control over the final design of their videos.
WHY IS STORYBOARDS IMPORTANT
BRAND STORYTELLING IS AN ESSENTIAL COMPONENT OF BRAND MARKETING SINCE IT ALLOWS YOU TO:
- Create emotional connections with target groups and increase brand loyalty.
- Differentiate the brand from the competition by positioning it differently.
- Potential customers should be informed about the brand's values, goals, and vision.
- Ensure that your message is clear and consistent across all marketing mediums.
- Make your brand unique and interesting for your customers.
- A storyboard assists marketers in visualizing the brand narrative and its different aspects, allowing them to better plan, create, and execute their brand storyboard strategy. Clarity of idea: A storyboard helps in the clarification and structure of the concepts and vision behind a project or campaign.
